A customized approach proven by decades of research

Industry analysis

We assist you in determining the feasibility of launching or expanding a service or product in a specific industry or geographical area, through a multi-level thorough analysis.

Demographic studies

How well do you know your customers? Let us help you discover in depth who your customers are, what they want and why – all to better prepare you to solve their problems, fill their needs and make them feel better about themselves.


Our team can provide you with detailed information on your customers, both demographic and psychographic, by creating and giving out clear, easy to fill, goal-oriented questionnaires to your current and potential customers.

Focus groups

It's time to know exactly what your customers want. Benefit from learning the specific needs of your target customers and take advantage of the opportunity to have our specialists lead an interactive session for you, asking all the important questions to obtain vital answers for your strategic decisions.

We thought our product was great, but couldn’t get many sales. We got SetPlans to do a focus group for us and the results blew us away because we realized we had been marketing to the wrong customer. We made adjustments and now we have our product in 2 major retail chains. Very satisfied with our choice” Chris & Paul, Melbourne